Thursday, October 20, 2011
Before/After: "My Name Is Joe"
Today's blurb before-and-after is for Stefan Bourque's contemporary fiction novel "My Name Is Joe," and this time it didn't work out quite the way the author and his marketer/wife Holly wanted it. Sometimes that happens.
I'm sharing it (with permission) even though it looks like they're not going to use what I gave them. And that's okay--it's your book, folks. My way may not be the right way for you, or may be a way that you think still needs serious tweaking. Holly says, "You helped us see our title in a different light. ... You did bring a perspective that we hadn't been looking at before, and sometimes that is just what is needed."
I try to make the client 100% happy with what we come up with, but sometimes it doesn't work out. I'm not offended, nor are they wrong; it's their book, and they know it best. Here's what I came up with.
In what has been called a masterpiece of emotion, Stefan Bourque's "My Name Is Joe" has been celebrated by readers around the world as an inspiring tale and a reminder of the great capacity for human kindness.
Joe, a quiet and introspective loner has discovered he will soon cease to exist due to an aggressive, incurable cancer. Lonesome in his final days and after long contemplation he decides to do something that he has never thought to do before--Joe decides to reach out to his fellow man in an effort to teach others the valuable lesson he is learning before it is too late.
With a single act of kindness Joe inadvertently pulls toward him a young, single mother who carries her own deep-seated guilt for the death of her mother.
Can these two wayward souls find the redemption that they each so desperately need before time and death separate them? This is a tale of compassion, redemption and the deliverance that can only be achieved through the courage and love that human beings possess but too infrequently share.
Joe is dying. An aggressive cancer is killing him, and he's avoided personal entanglements so successfully that he's dying alone. He now realizes the life he built was all online, right down to the virtual pink slip for his work-at-home job. And all around him he sees his neighbors doing exactly the same. Even the children have stopped playing in the streets, ignoring the world around them for the anonymous safety of online games and virtual contact.
Rebecca is living, but barely. Guilt over the death of her mother is hollowing her out inside, and she struggles to mother her own young son alone.
Joe decides to start connecting with his neighbors and to help them connect with one another. When he and Rebecca meet, they both come to see that his dying may mean salvation for both of them--if they can muster the courage to trust one another.
Want me to help with your blurb? I can do that.